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Destinations International (DI) has introduced a brand new partnership with the Indigenous Tourism Association of Canada (ITAC) to bolster Indigenous tourism initiatives. The collaboration seeks to boost understanding and appreciation of Indigenous tourism by way of instructional efforts whereas selling The Original Original mark of excellence (which lets customers know they’re supporting Indigenous-owned companies).
This partnership signifies a milestone in our journey in direction of fostering a extra inclusive and various tourism trade.
Each DI and ITAC view this alliance as a major step towards empowering locations to authentically interact with Indigenous tourism companies. By doing so, they goal to learn guests and Indigenous communities alike.
“By means of our partnership with Locations Worldwide, we goal to foster a deeper understanding of Indigenous tourism and its cultural significance inside the world journey trade,” mentioned Keith Henry, president and CEO of ITAC. “By means of training and elevating consciousness of The Unique Unique mark of excellence, we empower locations to authentically interact with Indigenous tourism enterprise homeowners, thereby enriching the journey expertise for guests whereas selling financial alternatives for Indigenous Peoples. Additional, Locations Worldwide’s strategic priorities for vacation spot organizations in 2024 align with ITAC’s imaginative and prescient to assist make Canada turn into the worldwide chief in Indigenous tourism by 2030.”
RELATED: New Global Indigenous Tourism Association Launches
Reflecting on the profitable 2024 Worldwide Indigenous Tourism Convention, Sophia Hyder Hock, chief inclusion officer at DI, highlighted the affiliation’s dedication to amplifying Indigenous voices in tourism.
“Our partnership with ITAC aligns completely with these efforts, additional enabling us to assist our members in making significant contributions to cultural preservation and understanding,” she mentioned.
The collaboration can even embody a joint analysis mission with vacation spot organizations to determine greatest practices in Indigenous tourism. This initiative units a precedent for world engagement with and assist of Indigenous-led tourism endeavors.
“This partnership signifies a milestone in our journey towards fostering a extra inclusive and various tourism trade,” mentioned Don Welsh, president and CEO of Locations Worldwide. “By prioritizing Indigenous-led storytelling and training on The Unique Unique mark, we underscore our dedication to accountable and respectful vacation spot administration.”
Editor’s Observe: This text was generated by AI, primarily based on a press launch distributed by Locations Worldwide.
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