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Distinctive Program Contains Free Kid’s Ticket Provide in Choose Construct-A-Bear Workshops and Movie-Impressed Experiences in Key Cinemark Theaters to Promote the Animated Household Pleasant Film
ST. LOUIS , Sept. 27, 2023 /PRNewswire/ — In a first-time deal of its form for the corporate, Construct-A-Bear Leisure, a subsidiary of Construct-A-Bear Workshop, Inc. (NYSE: BBW), with Basis Media Companions, publicizes a collaboration with Cinemark Holdings, Inc. (NYSE: CNK) to completely launch the corporate’s new animated function movie Glisten and the Merry Mission in Cinemark theaters throughout the nation beginning November 3. The primary trailer for Glisten and the Merry Mission, which might be seen at Build-A-Bear® | Merry Mission Movie (buildabear.com) highlights the heartfelt and thrilling story reminding everybody that “Christmas is all about believing.”
This settlement with Cinemark, one of many largest and most influential theatrical exhibition firms on the earth, is enhanced by a singular program that features a particular promotion, providing a free kid’s ticket to see the film at a Cinemark theater for friends who go to a Construct-A-Bear Workshop and make a furry buddy through the movie’s theatrical run. Construct-A-Bear and Cinemark may also be internet hosting Glisten and the Merry Mission particular occasions at choose theaters with appearances by Glisten the mascot that includes distinctive bear constructing experiences with plush variations of characters from the film.
“Cinemark is worked up to work with Construct-A-Bear Leisure on this particular theatrical movie launch for Glisten and the Merry Mission,” stated Wanda Gierhart Fearing, Cinemark Chief Advertising and marketing and Content material Officer. “There may be nothing like seeing a movie by a toddler’s eyes, and we will not look ahead to households in all places to get to partake on this distinctive multi-faceted occasion which is certain to unfold vacation pleasure as an iconic furry buddy involves the massive display screen for the primary time.”
That is the primary animated theatrical movie launch for Construct-A-Bear Leisure and is positioned to be a brand new, family-favorite vacation basic with a wide range of award-winning celeb voice expertise together with Grammy nominated Julia Michaels and multi-Grammy Award winner Dionne Warwick plus Freddie Prinze Jr., Chevy Chase, Billy Ray Cyrus and up to date Avatar star, Trinity Bliss. The function is enhanced with unique music together with a particular vacation track by Ms. Warwick produced by Grammy winner Damon Elliot.
The movie is predicated on a storyline impressed by Construct-A-Bear Workshop’s multi-year best-selling plush, the Merry Mission assortment, which incorporates the enchanted snow deer, Glisten. The brand new movie, rated “G” for Common Audiences, is predicted to have a multi-generational attraction, as a go to to Construct-A-Bear Workshop has develop into a vacation custom for each children and ‘children at coronary heart’ to create particular reminiscences.
“The mission for our Construct-A-Bear Leisure division is to create partaking and heartwarming content material that extends our attraction and resonates with our followers, and this collaboration with Cinemark to theatrically debut Glisten and the Merry Mission, furthers this dedication,” stated Sharon Worth John, President and Chief Govt Officer of Construct-A-Bear. “Our friends have liked this widespread plush assortment for years, and we imagine they are going to be thrilled to see their favourite Merry Mission characters come to life on the massive display screen. We’re delighted to companion with Cinemark and to have labored with this unimaginable group to deliver our magical story to life.”
Glisten and the Merry Mission follows a younger elfling, Marzipan, and her mom Cinnameg, the newly minted supervisor of Santa’s troubled North Pole workshop. Marzipan should imagine within the magic of the season to assist save Christmas which results in the journey of a lifetime and the search to rediscover the enchanted snow deer, Glisten. The pursuit of their merry mission is aided by Santa and a colourful cadre of reindeer and elves, together with a giant bear on the “naughty listing” named Grizz, and the smart elf Sage Evergreen.
“Glisten and the Merry Mission is the kind of heartfelt, feel-good household movie {that a} theatrical expertise was made for, and Cinemark is the very best at delivering that to audiences. We will not look ahead to households to take pleasure in this film collectively on the massive display screen to see a few of their favourite Merry Mission characters come to life,” stated Patrick Hughes, President of Basis Media Companions. “With this direct theatrical debut, Basis Media Companions and Construct-A-Bear Leisure proceed to develop our leisure footprint with a value-enhancing method to growing, producing and releasing content material as we evolve our modern mannequin.”
Visitors can go to the Glisten and the Merry Mission web site to be taught extra in regards to the film launch, watch the trailer, and join particular promotions and upcoming occasions at Build-A-Bear® | Merry Mission Movie (buildabear.com). Tickets for the movie might be out there beginning October 12 at Cinemark.com and on the Cinemark app.
Ms. John is the manager producer of the movie and joins Hughes as producer. Along with Glisten and the Merry Mission, Ms. John has govt produced a number of feature-length movies in conjunction with Basis Media Companions, together with Unstuffed: A Construct-A-Bear Story, Honey Ladies, Ship by Christmas and Christmas CEO. Hughes has individually produced movies together with the household comedy, Unhealthy Guys for DreamWorks Animation, and is presently producing Thelma The Unicorn for Netflix. Each firms are working collectively on numerous initiatives, together with the reimagination of the story of Goldilocks and the Three Bears with Hi there Sunshine.
About Construct-A-Bear Leisure
Construct-A-Bear Leisure, a division of Construct-A-Bear Workshop, the IP-based firm finest identified for its memorable and distinctive ‘build-your-own’ retail idea, has been actively creating a wide range of content material whereas cultivating the correct relationships to deliver this content material to friends. The corporate has produced a number of feature-length movies in conjunction with Basis Media Companions, together with Honey Ladies, Ship By Christmas and Christmas CEO. Each firms are working collectively on numerous initiatives, together with the reimagination of the story of Goldilocks and the Three Bears with Hi there Sunshine. As well as, the extremely anticipated documentary, Unstuffed: A Construct-A-Bear Story, from award-winning director Taylor Morden, which chronicles the compelling journey of Construct-A-Bear’s rise from a 1997 retail-tainment start-up, to a profitable multi-million greenback public firm, will debut this October.
About Construct-A-Bear
Construct-A-Bear is a multi-generational world model targeted on its mission to “add slightly extra coronary heart to life” interesting to a big selection of client teams who benefit from the private expression in making their very own “furry pals” to have a good time and commemorate life moments. Practically 500 interactive brick-and-mortar expertise places operated by a wide range of codecs present friends of all ages a hands-on entertaining expertise, which frequently fosters a long-lasting and emotional model connection. The corporate additionally affords partaking e-commerce/digital buying experiences on buildabear.com together with its on-line “Bear-Builder”, the animated “Bear Builder 3D Workshop” and its age-gated, adult-focused “Bear Cave”. As well as, extending its model energy past retail, Construct-A-Bear Leisure, a subsidiary of Construct-A-Bear Workshop, Inc., is devoted to creating partaking content material for teenagers and adults that fulfills the corporate’s mission, whereas the corporate additionally affords merchandise at wholesale and in non-plush client classes through licensing agreements with main producers. Construct-A-Bear Workshop, Inc. posted whole income of $467.9 million in fiscal 2022. For extra data, go to the Investor Relations part of buildabear.com.
About Cinemark Holdings, Inc.
Headquartered in Plano, TX, Cinemark (NYSE: CNK) is among the largest and most influential movie show firms on the earth. Cinemark’s circuit, comprised of varied manufacturers that additionally embody Century, Tinseltown and Rave, operates 514 theaters (315 U.S.; 199 South and Central America) with 5,812 screens (4,370 U.S.; 1,442 South and Central America) in 42 states domestically and 14 nations all through South and Central America. Cinemark persistently gives a unprecedented visitor expertise from the preliminary ticket buy to the closing credit, together with Film Membership, the primary U.S. exhibitor-launched subscription program and the primary to achieve the one-million-member milestone; the best Luxurious Lounger recliner seat penetration among the many main gamers; XD – the No. 1 exhibitor-brand premium massive format; and expansive meals and beverage choices to additional improve the moviegoing expertise. For extra data go to https://ir.cinemark.com.
About Basis Media
Basis’s purchasers and govt group have produced numerous commercially profitable and award-winning movies for main studios and unbiased financiers. Basis’s slate contains motion pictures from a few of the most prolific filmmakers on the earth, cultivating a few of at present’s most dynamic and cutting-edge new voices. Current titles embody THE BAD GUYS, primarily based on the best-selling ebook franchise by Aaron Blabey, which was launched earlier this yr by Dreamworks Animation and Common Photos; THELMA THE UNICORN, primarily based on one other best-selling ebook franchise by Blabey, is presently in PRODUCTION with director Jared Hess (Napoleon Dynamite) for Netflix; DELIVER BY CHRISTMAS, which was Construct-A-Bear Leisure’s first movie with Hallmark launched in Fall of 2020; and HONEY GIRLS, the primary Construct-A-Bear Leisure function movie for Sony Photos Worldwide Acquisitions, primarily based on Construct-A-Bear Workshop’s pop music trio and launched in 2021.
SOURCE Construct-A-Bear Workshop
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