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Auburn, NY – The New York State Equal Rights Heritage Heart (ERHC) and Metropolis of Auburn Historic and Cultural Websites Fee have launched their summer time marketing campaign, “Meet Me in Auburn.” The multi-faceted advertising marketing campaign invitations guests from throughout New York State and past to satisfy up in Auburn, NY – a central location within the Finger Lakes area – and uncover all there’s to do. Because the Metropolis’s customer middle, the ERHC is poised to assist vacationers plan their go to, earlier than their journey begins.
A devoted touchdown web page, www.MeetMeInAuburn.com, provides guests a style of what makes Auburn a terrific vacation spot – comparable to:
- The place historical past meets innovation: the historic and cultural websites that inform the tales of Harriet Tubman and William Seward or showcase technological developments, like on the Case Analysis Lab.
- The place tradition meets nature: the flourishing artwork scene at locations just like the Schweinfurth Artwork Heart and Auburn Public Theater, and close by lakeside outside actions that may fill one’s unforgettable day or weekend.
The place foodies meet Finger Lakes wine: the delectable farm-to-table meals and craft beverage choices for an off-the-cuff chunk or intimate expertise.
Moreover, guests are inspired to go to the ERHC as a place to begin and journey information for his or her go to. Positioned inside strolling distance of all of Auburn’s main points of interest, the ERHC provides guests a heat welcome to Auburn. Its workers and volunteers can be found to offer suggestions or data for taking advantage of one’s time within the Metropolis. The award-winning fashionable house additionally showcases the inspiring tales of New Yorkers in its immersive exhibit “Seeing Equal Rights,” offering data on equal rights websites throughout the state.
The advert marketing campaign pairs new, fashionable pictures and videography with a nostalgic appear and feel. A tourism promotional video was created for the marketing campaign, portraying the joy, historical past, and alternative awaiting in a go to to Auburn. The video is available here. The marketing campaign’s messaging is intriguing and exploratory, asking guests who or what they’ll meet in Auburn. Everyone seems to be invited to put in writing their very own story within the charming and welcoming metropolis, and the ERHC is the place to begin.
As of June 1st, drivers across the Finger Lakes area have seen a sequence of billboards that includes the “Meet Me In Auburn” slogan. Digital shows within the cities of Auburn and Seneca Falls and digital promoting direct guests to the marketing campaign’s touchdown web page. As well as, print advertisements, e mail advertising and public relations efforts shall be selling Auburn as guests’ new favourite vacation spot all through the summer time and early fall.
The NYS Equal Rights Heritage Heart and the Metropolis of Auburn partnered with companies TGW Studio and Break the Ice Media on the challenge.
For extra details about the marketing campaign or to begin planning a go to with the assistance of the ERHC, go to: MeetMeInAuburn.com.
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Equal Rights Heritage Heart
The NYS Equal Rights Heritage Heart is the official welcome middle and tourism hub for the Metropolis of Auburn, NY. It serves to shine a light-weight on New York’s equal rights heritage, in addition to, the historic, cultural, and leisure belongings the Metropolis of Auburn has to supply in a welcoming and academic method. Be taught extra: equalrightsheritage.com
Metropolis of Auburn Historic & Cultural Websites Fee
The mission of Auburn’s Historic & Cultural Websites Fee is to help its designated organizations to realize their missions by means of collaborative advertising, programming, and tourism methods. The imaginative and prescient of the Fee is to place Auburn because the vacation spot of alternative within the Finger Lakes by means of help and promotion of its historical past and tradition.
Media Contact:
Colleen Onuffer
Break the Ice Media
O: 585-394-0787 x2
Equal Rights Heritage Heart Contact:
Courtney Kasper
Customer Expertise Supervisor, ERHC
O: 315- 258-9820
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